Professional
For over a decade, I've had the privilege of working in an era of digital media expansion that’s allowed for some incredible technological enhancements and changed the way we communicate and deliver sports-related content.
My most recent work came in management at Universal Tennis, where the mission is to make tennis more accessible to everyone and is anchored by anchored by the Universal Tennis Rating (UTR), the world’s most accurate singles and doubles tennis rating system. My remit: responsible for digital media operations spanning email, website, social media, app, as well as display.
As the Associate In-Game Social Media Coordinator for Major League Baseball Advanced Media, I was the primary for all game content for the San Francisco Giants’ Twitter account. I specialized in copywriting, still and motion graphics, video editing, custom media projects and promotions.
Previously, for 7 seasons, I led the digital department for the LA Clippers. It grew from myself (an intern) to over 10 professionals specializing in code development for websites/apps, social media, graphic design, analytics, photography, motion graphics, video/editorial teams. In the beginning, our department's role was to promote ticket sales. In recent seasons, it's been brand management. I've redesigned our website, social media and mobile apps every season to reflect audience tastes and for performance.
As 2020 comes to a close and we welcome 2021, we’re excited to highlight some of this year's top players worldwide, in addition to all of the growth we’ve seen across the UTR Platform.
— MyUTR (@MyUTR) December 16, 2020
We can't wait to see what next year holds! 🤩🎾📈 pic.twitter.com/Mo8V2rNcBC
With a UTR Power Subscription you can access advanced stats including best wins, 3 month trending UTR, longest win streak, rankings, and so much more! 🎾📈📊
— MyUTR (@MyUTR) November 28, 2020
Plus, Power subscribers now receive prioritized customer support. Learn more & upgrade today at https://t.co/DiQYognIDz. pic.twitter.com/MK9o7SFPNv
Nadal: 12
— MyUTR (@MyUTR) October 11, 2020
Djokovic: 1
Which of these tennis stars will walk away with another #RolandGarros Championship under his belt? 🇫🇷🎾🏆 pic.twitter.com/6Hv012XnkQ
#WTT2020: Check out today's #UTRFeaturedMatchup from @VegasRollersWTT vs. @OrlandoStormWTT live on @ESPN 2 now between @MonicaAce93 (UTR 12.74) and Danielle Collins (UTR 13.09) in women's singles!@MyUTR 🔥🎾 #EveryPointCounts #PlayLocallyCountGlobally pic.twitter.com/58FMkN81lV
— World TeamTennis (@WorldTeamTennis) July 13, 2020
Spotlight on James Blake and Zina Garrison, UTR's #tbt Black History Month players of the week. Olympians, champions, all-star athletes who have an undeniable impact on the game. 🏆🌟💫🏆#blackhistorymonth #throwbackthursday #bhm #tennis pic.twitter.com/MqN0z0vO77
— MyUTR (@MyUTR) February 27, 2020
Lorem ipsum dolor sit amet consectetuer #WALKOFF!
— San Francisco Giants (@SFGiants) September 26, 2018
BUMGARNER knocks in Gorkys to win it, 5-4!
#SFGiants pic.twitter.com/ALmX0P8N2H
In sum, exciting things happened tonight
— San Francisco Giants (@SFGiants) September 26, 2018
Recap: https://t.co/GO3j6HTxvG#Walkoff #SFGiants pic.twitter.com/SNhdgYIgA5
It's got the distance! Longo's solo HR gives us the lead!
— San Francisco Giants (@SFGiants) September 1, 2018
1-0 | Bot 4
#SFGiants pic.twitter.com/tca045wTmm
Giants win, 2-0!
— San Francisco Giants (@SFGiants) August 28, 2018
#SFGiants pic.twitter.com/Lih1iBUSSe
That's your ball game!
— San Francisco Giants (@SFGiants) August 26, 2018
Giants win, 3-1!
#PlayersWeekend #SFGiants pic.twitter.com/PvvsWvxIAZ